How we keep evidence and app marketing separate
You want to know which sentences are findings and which are a provider selling itself.
Every sentence on this site is one of three kinds: an independent finding, a provider’s own description, or our practical advice. We keep them apart so you can weigh each one fairly.
This page explains how, and where the Miracle of Mind app fits in.
What are the three kinds of sentence?
Think of three boxes. Each box has its own rule.
- Independent finding: comes from a named source such as a health agency, carries a source marker, and keeps the limits the source states.
- Provider description: says whose words it is, such as “the App Store listing describes”.
- Our advice: plain, practical suggestions, with no numbers and no health claims.
How do we treat independent evidence?
We use only facts from a checked list of sources, each saved with its link and the date we opened it. A guide may not use a number, date or finding that is not on that list.
For example, the NHS says studies suggest mindfulness can help with stress, anxiety and depression, that more research is needed for other conditions, and that it is not helpful for everyone, with some people feeling worse after trying it3. We pass on the caution as well as the hope, because both are part of the finding.
How do we treat what an app says about itself?
We label it. The App Store lists Miracle of Mind by Sadhguru as provided by Isha Foundation, with copyright held by Isha Foundation, Inc.1. The listing also describes the app as simple, effective and free, and shows it as free to download2.
Words such as “effective” belong to the provider. We repeat them only as the provider’s description, never as our own verdict or as a finding.
What is our relationship with the app?
Blissful is an independent Malaysian publisher. We are not the app team and we are not Isha Foundation. The link we use is a referral link from the app, and we say so on our editorial policy page.
We suggest the app as one gentle way to try a short guided meditation. Every guide works without it, and our other practical resources are there for readers who prefer not to install anything.
Try this: read one page with three highlighters
Choose any guide and use three colours, on paper or in your head. This takes about five minutes.
- Mark every sentence with a source marker as an independent finding.
- Mark every sentence that says “the provider says” or “the listing describes” as a provider description.
- Mark the rest as our advice.
- Check that no provider sentence has slipped into the finding box.
If you find one that has, that is worth telling us. Our guide on requesting a correction shows how.
Adapting this to real life
You can use the same three boxes on a WhatsApp forward or a friend’s recommendation. Who said it, how do they know, and what do they gain? Our guide on what science-backed can mean works through a real wording.
When to get more support
None of this replaces care. If a practice stirs up distress, it is fine to stop and to talk to a doctor or counsellor. Our support page lists where to start.
Where to go next
Read how we check app and service information for the checking steps, or return to our what the research says guides.
When you are ready to form your own view of the app, Sadhguru’s free seven-minute guided meditation in the Miracle of Mind app is an optional way to hear it for yourself.
Common questions
How can I tell evidence from marketing on this site?
A sentence about a finding carries a source marker and a source at the foot of the page, usually from a health agency. A sentence about the app says whose words they are, such as the provider's listing. Anything left is our own practical advice.
Do you earn anything if I try the app?
Blissful is independent of the app, and the link we use is a referral link from the app. We recommend it because we find it a simple way to try a short guided meditation. The guides stay fully useful if you never install it.
Why do you describe the app at all?
Readers ask about it, and a plain description is better than a rumour. We only repeat what the official listing or provider says, label it as the provider's description, and leave out anything we cannot confirm.
What happens if the evidence and the marketing disagree?
The independent source wins. If a provider's wording sounds stronger than what health agencies say, we keep the modest version and tell you the provider's claim is its own. You can open the source and judge for yourself.
Sources
- The App Store lists Miracle of Mind by Sadhguru as provided by Isha Foundation, with copyright held by Isha Foundation, Inc. Apple App Store (Malaysia)
- The App Store listing describes Miracle of Mind as a simple, effective and free app designed to help you take charge of your mental wellbeing, and shows it as free to download. Apple App Store (Malaysia). Provider's own description.
- The NHS says studies suggest mindfulness can help with stress, anxiety and depression, that more research is needed for other conditions, and that it is not helpful for everyone, with some people feeling worse after trying it. NHS
Read next
If you want to judge the app's own session yourself, Sadhguru's free seven-minute guided meditation is a low-cost way to hear it and decide for yourself.